Strategy definition
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    Strategy definition


    PTOLEMUS consultants have extensive experience in helping companies define their commercial strategy in the Mobility Ecosystem.

    In particular, we can assist you in the following domains.

    1. Strategic positioning and building of successful value propositions
      • For a European cellular operator, defined GSM and UMTS network coverage strategy
      • For a European leader of in-car navigation, defined and implemented connected services strategy for in-car navigation devices
    2. Product and services roadmapping and planning
      • For a PND vendor, built integrated content & services roadmap for 2008 and 2009
      • For a mobile operator, developed and implemented its mobile multimedia 2.5/3G strategy
    3. Product development and lifecycle management
      • For a world leading mobile operator, achieved a complete overhaul of the customer experience across all channels
      • Assisted a Belgian mobile operator in its commercial relaunch
    4. Evaluation of strategic decisions (Mergers and acquisitions, investments, etc.)
      • For a PND vendor, evaluated the interest of partnering with a major consumer electronics B2B and B2B manufacturer
      • For a venture capitalist, conducted the commercial due diligence of a computer services manufacturer

    Our experience in this field.